How do I possibly begin to explain just how inseparable Bollywood is with the Indian identity? That's the point, I just can't. In the guise of lavish musicals, the larger than life plots, the soul-stirring romances and the melee of emotions, Hindi Cinema has always unified us as a nation. And what better way to celebrate the glitz and glamour of Bollywood than with an award show as acclaimed and loved as the Filmfare Awards? This year, Reliance JIO, sponsor to the 62nd Jio Filmfare Awards 2017, pays homage to the magic of Hindi Cinema with this peppy nostalgia-filled video that guarantees to bring a smile to your face. Catch the video here.
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