Let's journey back in time for a while. Not too long ago, kids used to beg their parents to let them spend more time outside - playing with their friends, roughing out in grounds, and exploring the world on their own. Present day kids, on the other hand, prefer indulging in their smartphones and laptops and watching Doraemon.

While it's certainly a little sad to watch kids not make the most of the best days of their lives, all is not lost yet. There's so much more we (especially parents) can do and even a little effort can make a huge difference!

The video below is by Good Knight Fabric Roll-On and they are determined to get all parents to encourage their kids to spend more time outside - kicking dirt and screaming out loud like all kids should!

And it is sure to make you go "Awww" and "Now, this is serious" at the same time.