No matter what we buy, it's indirectly affected by the millions of ads we see everyday. And that's why, companies try their level best to grab our attention. Take for example, mobile network giant Aircel, that offers a 'mobile network so smooth, you can sail right through it'.
Giving people a boat to use in an emergency? Brilliant initiative, we say.
However, since this is real world and not a Sooraj Barjatya film, people are not always super sanskari. Which probably explains why someone stole an Aircel life boat worth (approximately) 2.5-3 lakhs in Guwahati.
Tch tch tch! Well, in defence of whoever stole it, the billboard DID say cut the rope in case of an emergency. And 'emergency' is pretty subjective.
Maybe the thief was feeling lonely and just needed someone by his side.
Or maybe, it was this guy who didn't want to face the embarrassment of his previous vacation again.
Or maybe these people, who were ridiculed by their friends and thus decided to bring a legit raft the next time.
Well, atleast there were some kind people out there who tried giving some leads.
It's okay, Aircel. You'll sail through this tragedy.