Every once in a while there comes a song that you hear once and get hooked to it. It’s like an infinite loop and there's no coming out of it - at least for a while. The latest addition to everyone's playlist of addictive songs is the groovy track 'beech beech main' from the movie Jab Harry Met Sejal and it has become the go-to party song.
The song features lead actors Shah Rukh Khan and Anushka Sharma who can be seen club-hopping and karaoke-ing. A vibrant video coupled with an upbeat music makes this song pretty catchy. It won’t be a surprise finding bathroom singers, or even closet singers, if you may, humming this song and maybe, just maybe, you're one of them.
Now, humming such a catchy song is fun but music is enjoyed best when lived together.
With a similar thought, folks at Heineken came up with an idea. What if a group of ardent music lovers sang the chorus of 'beech beech main' and what if they sang it along with SRK and Anushka and hundreds of closet singers just like them? What if this could be a record attempt of most singers in a Bollywood chorus? Well, they're indeed turning that imagination into a reality.
Heineken is inviting every Bollywood lover to be a part of this extravagant affair. What's more, the selected participants will get a chance to meet SRK and Anushka, for real!
If you happen to be that closet singer who has been told since time immemorial -'tum to bohot acha gaate ho yaar' or if you are a die hard fan of Shah Rukh Khan and Anushka Sharma. Or, simply, if you want to live every Bollywood fanatic's dream, then all you need to do is record the chorus part of the song and send it right away. If you're lucky, you'd be out there singing along with Harry and Sejal!
Needless to say, entries from all over India are coming in like crazy. I mean, see for yourself:
pic.twitter.com/kqXmQa0e50— Harry (@RaeesSRK_King) July 16, 2017