Alcoholism is like gravity. All you need is a little push. While most of us enjoy a drink every now and then, more often than not, there's a certain level of guilt involved. Hence, we need a reason (no matter how trivial or lame it is) to help us overcome our guilt. After all, peene waalon ko peene ka bahana chahiye.

Take for example these brilliant ads right here that'll give you some excellent reasons to chug down a drink or two. Check 'em out.

1. Seriously, ladies! Take some time off.

 

 

2. Read between the lines, people.

 

 

3. Don't insult it by calling it alcohol. It's much more than that.

Source: Scraps99

 

4. Tujhe itni bhi khabar hai ki tera...

Source: Vishva Gujarat 

 

5. That was deep. I did not anticipate that.

Source: Mp3nil

6. Who doesn't need a power up?

Source: How-to

  

7. I'm convinced. Ek Old Monk ka addha dena bhaiyya!

Source: Janvajevu

 

 

8. "Agla stock yahin se uthaoonga."- Salman Khan

 Source: Dlightful

 

9. "It's all about drinking with your family"- Kabhie Whiskey, Kabhie Rum.

Source: Sweet & sarcastic

 

 

10. There's chilled beer. There's freezing cold beer. And then there's...

Source: Indian video gamer

 

11. Don't get him wrong. He's just trying to help.

Source: Cherokee Gothic

 

  

12. Teachers, here's a fine excuse for you to drink Teacher's.

Source: Thatshername

 

13. Drink it up for courage.

Source: India-forums

 

 

14. Nothing says 'Welcome to Punjab' better than this.

Source: SJposts

 

 

15. Go ahead. Buy something. It will be legen -wait for it- dary!

Source: Tribune

 

 

And that's how, you lure the customers. Learn from the masters, people. Learn from the masters.