Zara just updated their logo and cramped up the previously evenly spread letters into an overlapping order.
It’s like they made their logo wear a tummy-tucker.
According to News 18, this is the second time Zara has changed their logo in its 45 years of history. Designed by Baron & Baron design house, their logo is zara hatt ke.
So we tried having some fun with the old and the new logo.
It seems like even Twitter is squeezing in new memes out of this update.
Zara’s new logo is like me fitting into a shirt two sizes too small. pic.twitter.com/VGwiHPPqb4— Abhishek Baxiابھیشیک अभिषेक (@baxiabhishek) February 5, 2019
The new Zara logo is honestly perfect, in that it perfectly illustrates how I feel when I’m in Zara constricted, anxious and stressed pic.twitter.com/hKxZ5VRdU8— david (@dvidmaguire) January 30, 2019
Zara’s new logo is making me claustrophobic. 😨 pic.twitter.com/uSHylbzNCH— Howard Pinsky (@Pinsky) January 29, 2019
The letters in Zara’s new logo when they’re closing in pic.twitter.com/AhJESARIvY— Armani (@ArmaniLadow) January 30, 2019
ZARA updating their logo over the years pic.twitter.com/jFBvGg7Sg7— WisamN. IT (@WisamNIT) January 30, 2019
The new Zara logo looks like the old Zara logo wearing a Zara slim fit shirt. pic.twitter.com/9fV6dCz6JP— Sahil Shah (@SahilBulla) February 5, 2019
What do you think?
Design credits – Muskan.