Jaipur Traffic Police tried to be (over)smart with their hoarding in the city warning people not to cross traffic lines during red-lights, and their move has backfired.
They used Jasprit Bumrah's image of overstepping during the no-ball he bowled against Pakistan in the Champions Trophy final. The batsman in question was Fakhar Zaman, who then went on to score a glorious century which helped Pakistan win their maiden Champions Trophy title.
Needless to say, it was a 'costly' mistake - the same term that Jaipur Traffic Police used. Their banner said "Don't cross the line. You know it can be costly".
And Bumrah, who got a lot of flak for it, isn't really happy with the move.
@traffic_jpr But don't worry I won't make fun of the mistakes which you guys make at your work .because I believe humans can make mistakes— Jasprit bumrah (@Jaspritbumrah93) June 23, 2017
Jaipur Traffic Police immediately sent out three apologetic tweets after reading Bumrah's response...
Dear @jaspritbumrah93, our intent was not to hurt your sentiments or the sentiments of millions of cricket fans.— Traffic Police JPR (@traffic_jpr) June 23, 2017
.@jaspritbumrah93, we only intended to create more awareness about traffic rules.— Traffic Police JPR (@traffic_jpr) June 23, 2017
.@jaspritbumrah93, you are a youth icon & an inspiration for all of us.— Traffic Police JPR (@traffic_jpr) June 23, 2017