In a country where 68.86% of the population lives in rural areas, PUMA’s latest Steppin’ initiative was much-needed!
Through this drive, PUMA is encouraging its customers to donate their gently used footwear and apparel at their nearest PUMA stores or through their website.
And, as y’all know that kindness always repays, PUMA will be rewarding all your contributions with their gift vouchers! Yup! They’ll give you a 20% off discount coupon, like for real! (T&C apply though)
No matter how big or small the contribution is, every single thing counts! So, let’s be a part of this already! But, wait! What happens to the collection boxes after they’re full? Well, they’re all dropped at Goonj’s processing centres across India, where their teams sort everything in a systematic way. And, later they segregate, repair and pack everything accordingly. Post that, the customised kits are delivered for Family Kits, School Kits, Rahat Disaster Relief Kit, Aaganwadi Kit, Labour Kit and Menstrual Dignity kits. In rural areas, these kits act as a motivating tool for people who work on their own issues like building bridges, digging wells, constructing community spaces, etc.