Imagine a world where the city streets are not polluted by loud honking and screeching of car horns. Outdoors where you can actually hear the nature, the birds chirp, the dogs bark and people talk. That’s the future Anand Damani dreams of. Using behavioural science, he proves that honking has a drastic negative effect on the human psyche. If you think about it, it’s true how many of us yell our brains out on the roads at other cars honking while we’re honking at the same time.

Have a look at how this brilliant young entrepreneur aims to achieve a world where there’s more tranquility and less honking.