Without a doubt, no other brand can beat brand Salman Khan! Perhaps that's why, the superstar has decided to use his powerful star power to venture into the highly competitive smartphone market in India. 

On Thursday, Salman Khan fans woke up to the exciting news that the Bollywood superstar is soon going to to launch a new brand of smartphones. And they will be sold under the name 'Being Smart', much like his line of clothes 'Being Human'.

As soon as the news broke, social media was abuzz with reactions. Of course, Bhai fans were elated at the thought of possessing their own brand of Salman phones 

Nonetheless, Salman's new venture gave way to a lot of humour on an otherwise dry Thursday

Also as expected, sarcasm poured in all from quarters 

So, will you be buying one?