A latest CRED advertisement showed Rahul Dravid in an unimaginable avatar, losing his calm while stuck in a traffic jam in Bengaluru. The ad obviously went viral and several other brands used the catchphrase: Indiranagar ka gunda hoon main in their social media posts.
Now, magicpin spoofed the CRED ad trolling their reward points campaign.
You've got millions of reward points, but where are you going to spend them? Don't be distracted by celebrities! Download magicpin, India's #1 savings app, to save big on food, fashion, groceries, electronics and much more.#AsliSavings #magicpin pic.twitter.com/gS5PDu57vy— magicpin (@mymagicpin) April 16, 2021
The ad features Vijay Raaz and takes a dig at the much-touted rewards program of CRED that awards 'Cred coins'.
People were quick to engage themselves in this war of ads.
Everyone is a gyaani until the joke is on them. Haha. Loved that magicpin ad! https://t.co/QmXlf0jV1l— Avinash (@avinashbala1570) April 16, 2021
sorry cred, but magicpin's funnier. https://t.co/oPeJsutkJ6— thinkingbat 🧠⚡ (@thethinkingbat) April 16, 2021
The thing about the MagicPin spoof is that it's so damaging (mocks both the campaign and the product) that it's very difficult for the Cred people to acknowledge it & claim to be a good sport. It's pure violence.— Gabbbar (@GabbbarSingh) April 16, 2021
Cred and magicpin go head to head— Ishaan Garg (@ishaangarg94) April 16, 2021
Time for 🍿 pic.twitter.com/VgkAmMAjSk
Downloading @mymagicpin right away!! Incredible communication, and perfect positioning.. hit where it hurts! :)— Mango Man (@lakhotiarahul) April 16, 2021
Shots fired at the CRED ad. But again, this ad doesn't really show what magicpin does. https://t.co/xZjHP3OfbX— MSaraswathy (@Maamitalks) April 16, 2021
And now everyone is talking about magicpin, too.