SS Rajamouli's magnum opus, Baahubali , which has been breaking one Indian box office record after another, shattered yet one more en route the pages of the Guinness World Records. The movie's poster - created in Kochi, Kerala, for the movie's music launch on June 27 - has been declared as the world's largest poster.

Source: GWR/Twitter

The poster was created by a team of 30 who worked round the clock for 3 days. Sized 51,598.21 square feet, it surpassed the previous world record held by a poster, of 50687.25 square feet.

Rajamouli tweeted about the good news:

The movie has so far grossed Rs 350 crore worldwide.

Check out some more Baahubali memes here.