Even as meat remains a bone of contention in India, what with the recent crackdown on illegal slaughter houses in several BJP-ruled Indian states, the West Bengal government has decided to hum a different tune. 

In an innovative move, the Mamata Banerjee government has decided to roll out three new meat vans in the city of Kolkata. 

b’Representational Image | Source: Reutersxc2xa0′

Named ‘Meat on Wheels’, the initiative was launched by state-owned ‘Haringhata Meat’, under the West Bengal Livestock Development Corporation Limited (WBLDCL). 

The vans will sell frozen meat packaged by Haringhata, along with cooked non-vegetarian dishes like quail briyani, ‘gandharaj turkey’ and duck roat, Indian Express reported. 

While launching the scheme, Animal Resources Development Department Minister Swapan Debnath said that depending upon the reception and success of the meat vans, more will be released. 

Haringhata Meat, which sells meat including that of duck, emu and turkey, has been registering spiked sales in its frozen foods and cooked delicacies, Times Now reported

The sale of frozen and processed non-conventional meat such as turkey, duck, quail etc has doubled over the past one year (2016) in Kolkata, and was projected to treble by March 2017, Hindustan Times reported in 2016. 

The move is expected to give a fresh push to sales. 

Meanwhile, Mamata Banerjee recently took on UP CM Yogi Adityanath’s crackdown on illegal slaughter houses in a veiled attack:

Feature Image Source: Reuters/Reuters