It has been touting it as one of the biggest launches of 2016 and Samsung is all set to introduce its latest phablet Galaxy Note 7 to the world today. To the delight of its customers, the company will be live streaming the 2016 launch event from New York. 

Users also have the option to view the launch event with Gear VR and the event is scheduled to start at 11am EDT (8.30PM IST).

In the invite posted by Samsung on its blog, the firm says that its upcoming Galaxy Note 7 ”is a powerful instrument for achievement and self-expression, and is made for those who want to get the most from their phones – and their lives. Galaxy Note7 will help people do more in work, at home and everywhere in between”.