Beauty is skin deep .” We say it all the time, and yet, whether we admit it or not, we all run after physical appearances. Everyone wants to look attractive. The society has set a very clear-cut concept of what is beautiful and desirable: long shiny hair, flawless fair skin, red lips and so on. Beauty products have promoted these archetypes and exploited them to the fullest. These products make tall promises they can never live up to, and many a time, we blindly fall for them.

This hilarious video, created by Culture Machine , starring popular stand-up comic, Aditi Mittal , for Pantene makes a powerful point: ‘Proof Not Promises.’ Think twice before believing whatever exaggerated claims beauty products make. Or else your home will end up becoming a #BeautyGraveyard.

Log on to Pantene’s Facebook Page and upload a picture of your #BeautyGraveyard to win a Pantene gift hamper!