It's that time of the year again. The festive season is upon us which means it's time to get that grand wishlist in place. We could just put down Kaju Barfi and no 'aage ka kya socha hai' questions 10 times right here and finish off the list, but who are we kidding? It's not a festival unless the corner of our hall is filled with unopened boxes of items we ordered online from the ongoing rush hours and flash sales. 

So naturally, with Flipkart's Big Billion Days 2021 sale kicking off last midnight we have been over the moon. The sale will continue until 10th October and is offering flat discounts and a constellate of impressive offers on our favourite items across categories. Not going to lie, but sometimes when there are so many amazing deals to choose from, it can get a little overwhelming to make up our minds about what to buy. But Flipkart has got this covered too. 

To help us shop better and also have some laughs along the way, Flipkart has launched India's first-ever content-led initiative on an e-commerce platform, called Big Billion Days Dhamaal. This will be an hour-long daily shoppable show on the Flipkart app, where top celebrities, comedians, tech-gurus, and influencers will come together to share their favourite deals and products in the ongoing Big Billion Days sale. So there'll be shopping (of course!) along with some entertainment and comedy. 

The show will be hosted by actor-choreographer Raghav Juyal. It will also be featuring stars like Shibani Dandekar, Rannvijay Singha, Rohan Joshi, Tech Burner, Abish Mathew, Tech Unboxing, Techno Ruhez, Varun Verma, Tech Bar, and many more. You guys, it's friggin' dank! 

With this show, we can easily weigh our options and make a more informed decision about which item or offer to go for, while we get the gifts ready for our loved ones this festive season. 

And it doesn't end here! While we ring in the festivities with (as good as) personalised shopping tips from the celebrities, we also get a chance to win prizes by participating in a variety of fun quizzes that will be hosted during the shoppable shows. Ok, is it just me or is shopping for the festivities online becoming more fun than dawdling with heavy bags in overcrowded malls?

Big Billion Days Dhamaal will be streaming every day at 8 pm till 8th October on the Flipkart App. So bring out your phones or click here to start filling up your carts.